Instagram Influencer Marketing for Restaurants [Startup Guide]
You’ve heard claims that anywhere from 60% to 90% of new restaurants fail within the first year, but that’s not necessarily true. The failure rate…
9 Ways to Make the Most of Your Vacation as an Influencer Marketing Manager
Burnt out: ruin one's health or become completely exhausted through overwork. Source You’ve worked really hard the whole year. You’re burnt out, and desperately in…
Jessica Metzler
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Influencer MarketingInstagram Influencer Marketing for Restaurants [Startup Guide]
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Influencer Marketing9 Ways to Make the Most of Your Vacation as an Influencer Marketing Manager
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Social Media MarketingMaster Brand Activism in 2020
Facebook Stories: Jumper’s Complete Guide for Beginners
Unless you’ve been living under a rock, you’re no doubt familiar with Facebook, and have probably used the app for yourself. But have you heard…
Gian Pepe
The 21 Best Tools for Instagram Hashtags
It's 2020, and hashtags are still as popular as they were when they first came out. I’d say more so now because people are starting…
Kaley Hart
Master Brand Activism in 2020
Women’s equality. LGBTQ rights. Gun control. Road safety. Emotional support animals. There are a lot of causes out there today – some serious, some light,…
Colton Bollinger
Using Instagram to Sell High End Products
Think Instagram is only for the middle class and not luxury consumers who’d buy your high-end products? Think again. Luxury global consumers love Instagram –…
Jessica Metzler
All About Instagram Loop Giveaways: the Best Way to Get More Followers Right Now
Instagram Loop Giveaways are all the rage in the influencer marketing community right now, and for good reason. In this blog post we break down…
Gian Pepe
Inspiration for Your Next Influencer Marketing Campaign
Influencer marketing has exploded. 89% of marketers find their ROI from influencer marketing is better or comparable to other marketing channels, while 63% of businesses…
Colton Bollinger
Social Media Trends for Museums: Creative Tips for Museum Marketing
Museums are still pivotal parts of society. They hoard history, artifacts, and creative endeavors like nowhere else in the world and continue to top traveling…
Gian Pepe
27 Instagram Story Ideas: The ULTIMATE list for INSPIRATION!
Instagram Stories are a creative way to interact with your audience. But, if you’re new to Instagram, or are struggling to publish new and exciting…
Kaley Hart
IGTV or YouTube: Which is Better for Your Business?
IGTV is the newest kid on the block. Not sure what I’m talking about? Let’s get you up to speed… IGTV was launched by Instagram…
Kaley Hart
What Social Media Marketers Should Know About Gen Z
It’s impossible to ignore Generation Z. This group of tech-savvy consumers make up 25.9% of the US population and have a reported buying power of…
Kaley Hart
What You Need to Know About Instagram Stories in 2020
Instagram Stories is a great way to get closer to your audience, share exciting news about your business, or introduce your latest products. If you…
Kian Quinlan
13 Instagram Ad Stats Every Business Should Know in 2020
Instagram’s popularity is impressive, especially when you consider that it launched in 2010, six years after Facebook and four years after Twitter. Once just a…
Colton Bollinger
7 of the Most Powerful Facebook Ad Targeting Strategies Right Now
Facebook began life as a place to share pictures of your dinner and to stalk people you hadn’t seen in ten years. Today, it is…
Kaley Hart
Jumper’s Top 26 Instagram Entrepreneurs Are Diverse and Wonderful
One can never get enough #businessinspo, and while the success of big companies is something to strive for, it’s the lesser-known (yet still totally influential)…
Gian Pepe
[Tiny Hacks] How to Use Product Descriptions to Boost E-Commerce Conversions
Aimee Laurence, a marketer with Write My Essay and Essay Service, shares her thoughts and insights on content marketing and digital marketing. She helps businesses…
Kaley Hart
Instagram Engagement Rate Benchmarks Report
INSTAGRAM ENGAGEMENT RATE BENCHMARKS is our first annual report focused on the world of Instagram likes and comments, providing you with the insights you need…
Gian Pepe
The Dominance of Content Marketing in 2020
Content marketing works. This digital marketing strategy is used by 90% of marketers, and small businesses attain 126% more lead growth with blogs than those…
Colton Bollinger
Check Yourself: Is Instagram is Hurting Your Mental Health?
It’s no secret that with over 1 billion users, people love them some Instagram. After all, it’s hard to resist Instagram’s visual appeal--it makes for…
Jessica Metzler
How to Make Customers Hate Your Website – 6 Easy Steps
This is a guest post by Harleen Rachael. You may think your website looks great - the color scheme, imagery, and design are all to…
Kaley Hart
Instagram Influencer Costs: The 6 Key Pricing Factors & How You Can Avoid Getting Ripped Off
Cristiano Ronaldo is known for his million-dollar twinkle toes, but in 2016 alone he generated $500 million in value for Nike. His fancy feet dragged…
Kaley Hart
Jumper + Brex: A Story About Credit Cards + An Announcement
Call me naive, but when I started Jumper Media with my two co-founders, I didn't give much thought to our credit cards. I applied for…
Gian Pepe
Influencer Marketing vs Facebook Ads: What’s Best for Business in 2020
It’s impossible to dip your toe into every single marketing trend. There’s literally no point in even trying unless you want to become frazzled and…
Kaley Hart
How to Customize Your Instagram Fonts [Easy Way]
Private jets. Yachts. Designer clothing. A private island. A pet tiger. Celebrities have a lot of things you will never have. Fortunately, their custom Instagram…
Jessica Metzler
12 Questions to Ask a Micro-Influencer Before You Start Working With Them
Influencer marketing has come a long way in the past few years. If you’re searching for an effective marketing strategy to fulfill your brand awareness,…
Kaley Hart
What is Social Proof & How Can it Work for Your Facebook Ads?
Imagine this scenario: You’re about to buy a new vacuum. You’ve whittled it down to two options and have checked and rechecked the stats --everything…
Colton Bollinger
What You Need in an Instagram Influencer Agreement
Influencer marketing is one of the best forms of marketing today, used by brands, marketers and PR agencies to engage their audience and get a…
Gian Pepe
21 Social Media Marketing Podcasts for Smart People Like You
Podcasts are a great thing in general, but any podcast fan knows that finding one you truly like, that has valuable information and a host…
Colton Bollinger
Social Media Marketing with a Millennial Audience
There are a lot of millennials in the U.S. – about 83 million or so – and they represent an interesting selection of age groups.…
Jessica Metzler
Advertising on Facebook: How and Why It Works
Facebook advertising has long caused a divide in the marketing world. Some brands claim it’s the best thing since sliced bread, while others are convinced…
Colton Bollinger
Instagram Marketing for Breweries: Tips, Ideas, Examples from Top Craft Beer Brands
Ahh, beer. Is there anything more relaxing than opening a refreshing beer after a long day? Any topic more amusing than comparing favorite craft brews…
Colton Bollinger
Instagram Marketing for Restaurants: Strategies & Examples
We’ve come pretty far in the evolution of marketing via social media. From a text-only bulletin or a random, personal testimonial like: ‘Hey, have you…
Jessica Metzler
Instagram Marketing for Clothing Brands: Best Practices + Examples
Last year, the Telegraph dubbed Instagram a “natural showcase for the fashion world.” Even Chanel, one of the last labels to give in and start…
Kaley Hart
Do Facebook Ads work for Small Business? We investigate.
Here's what we know: If you're a business in the United States, your customers are on Facebook. (Same is true of most countries, but I'll…
Colton Bollinger
Real Estate Marketing on Instagram: Making it Work for You
You joined Instagram because, well, ‘It’s the place to be.’ Your fellow realtors, your clients, almost everyone around you was on Instagram, either looking at,…
Colton Bollinger
Making Instagram Work for Artists [Step-by-Step Guide on How to Market Your Artwork on Instagram]
Back in the day, Vogue called Instagram, “the world’s most talked about new art dealer.” It’s a hefty statement, but it’s hard to argue. Art…
Colton Bollinger
How to Strike Gold with St. Patrick’s Day Marketing
When the streets turn into a sea of green and the Guinness flows like water, you know it’s St. Patrick’s Day. But beyond the lively…
Colton Bollinger
The Old Tales of the Michelin Star Guide
Today’s recent content marketing landscape has no doubt produced incredible stuff—like Spotify Wrapped and Wendy’s witty presence on X (formerly Twitter). But one of the…
Colton Bollinger
“Hey, I Found You on Google Maps”
When was the last time you heard those sweet, magic words from a local customer? For business owners, it’s the phrase you want to hear—proof…
Colton Bollinger
You can’t ever forget the ‘Like A Girl’ Campaign. Like, ever.
For many years, the phrase “Like a Girl” was something people would throw around without much thought. It was an easy insult, a casual and…
Colton Bollinger
How TikTok Became the Search Engine We Never Saw Coming
There was a time when someone would say the word TikTok and all you would think about was the viral dances like Charli D’ Amelio’s…
Colton Bollinger
Why Hate Comments Can Lead Your Next Marketing Win
We’ve all heard the saying, “There’s no such thing as bad publicity.” We have seen multiple brands embody this to a certain degree. But for…
Colton Bollinger
Nerds’ 40 Year Rise to Stardom
If you were out trick-or-treating last Halloween, chances are you saw Nerds candy everywhere. That year, they managed to rake in more than $500 million…
Colton Bollinger
The Female Form(ula): Breaking Down the Anatomy of Skims’ Success
Women’s apparel has always been a business of creativity. Since the marriage of early marketing principles and mass production brought about by the Industrial Revolution,…
Colton Bollinger
Female on Track: Women-Led Brands in Motorsports
When you think of motorsports, what’s the first thing that comes to mind? Maybe it’s Max Verstappen, a Dutch-Belgian Formula One Champion, securing his fourth…
Colton Bollinger
Why That Netflix “TU-DUM” Sound Feels So Good
If you're in the mood for a sudden, cozy movie night, there’s one application that probably comes to mind first. Just like 89.6 million other…