7 of the Most Powerful Facebook Ad Targeting Strategies Right Now

Facebook began life as a place to share pictures of your dinner and to stalk people you hadn’t seen in ten years. Today, it is…

Kaley Hart

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What Do Instagram’s Branded Content Tool, Kim K and the FTC Have to Do with Each Other? And What Does It Mean for the Influencer Community?

Instagram is FINALLY doing its part… (to make influencer marketing more transparent.) With over 800 million active users (up from 700 million in April), Instagram…

Gian Pepe

Why Brands Are Using Micro-Influencers On Instagram (and You Should Too!)

Micro-influencer marketing. It’s a fast-growing wave and brands everywhere are riding it. Especially on Instagram. The question now is -- should you grab your board…

Kaley Hart

The Quick-Start Guide to Mastering Instagram Story Covers + Stunning Examples

The roaring success of the relatively new Instagram Stories has been a fun one to watch. Today, there are more than 500 million users who…

Gian Pepe

The Complete Guide to Creating Instagram Story Ads that Don’t Suck

Unless you're a neanderthal, you might have heard about Instagram Stories... 300 million accounts are using Instagram stories 250 million people around the world watch…

Kaley Hart

Making Sense of Instagram’s Algorithmic Feed

Instagram veterans know the site has historically operated with a simple chronological content feed which shows most recent posts first. Makes sense, right? Users have…

Kaley Hart

Boost Your Holiday Conversion Rate with 7 Brilliant Jewels of Advice

This is a guest post by Aljaz Fajmut. Aljaz is a digital marketer, internet entrepreneur, and the founder of Nightwatch - a search visibility tool…

Aljaz Fajmut

How to Add GIFs to Your Instagram Story (+ 5 Ways to Get Creative With This Feature)

GIFs are fun — fact. Those little moving images are one of the most shareable things out there at the moment (in fact, GIFs generate…

Kaley Hart

[Tiny Hacks] How to Use Product Descriptions to Boost E-Commerce Conversions

Aimee Laurence, a marketer with Write My Essay and Essay Service, shares her thoughts and insights on content marketing and digital marketing. She helps businesses…

Kaley Hart